The Use of Content to Attract & Retain Clients

The Use of Content to Attract & Retain Clients

No matter what marketing programs you choose to implement, content marketing should be part of each one. Value-based content is a must for all forms of marketing including newsletters, social media, public relations, case studies, websites, email drip campaigns,...
Have You Lost Sight of Your Target Audience?

Have You Lost Sight of Your Target Audience?

You’ve been marketing, marketing, marketing, but it’s just not producing the results you expect or desire.  And you can not understand it!  You love your logo; you adore your website, enjoy your social networking sites… what’s wrong??? Perhaps it’s not your audience…...
Social Media Engagement Ideas

Social Media Engagement Ideas

Millions of people use social media sites in their personal lives. They are intimately acquainted with the joy of “liking” a friend’s photo or tweeting a link to a news story with a pithy comment attached. They understand the nuances of commenting on someone’s link in...
Using Video In Your Marketing

Using Video In Your Marketing

The latest computer technology and enhanced web development tools are making it easier than ever to quickly and easily film and edit video. However, many businesses aren’t sure how to incorporate video into their marketing strategy. Our team at Strategic Advisor...
Three Lead Generation Strategies For Financial Advisors

Three Lead Generation Strategies For Financial Advisors

Lead generation. It’s a hot topic for all advisors from those just starting out in the industry to million-dollar producers.   Everyone needs to fill their funnels with new, fresh prospects. And, everyone wants to accomplish this without asking for referrals or...