by Julie Mullarkey | Mar 18, 2021
Social media is not going away. 82% of people ages 30-49 and 69% of people ages 50-64 use social media daily. Your prospective clients are using some type of social media platform (Facebook, LinkedIn, Twitter, Instagram, etc.) to get news, connect with friends, and...
by Julie Mullarkey | Mar 20, 2020
You know the old saying when life gives you lemons . . . you make lemonade! We’re all dealing with a new reality. Public events and schools are canceled, people are hoarding toilet paper [ugh!], and work from home policies are being enforced. As a business owner, one...
by Julie Mullarkey | Dec 18, 2019
The New Year is fast approaching, and marketing opportunities are around every corner, from traditional advertisements in the newspaper to infomercials on television. It’s time to begin planning for new product launches for the first quarter of 2020. As a business...
by Julie Mullarkey | Dec 17, 2019
The Holiday season is here in full swing! You can see evidence of it in stores, and you should see evidence of it in your marketing and public relations plans as well. Here are a few key ideas for how to promote your company’s message wrapped with a beautiful...
by Julie Mullarkey | Nov 20, 2019
It should be no surprise that companies who are adept in personalized marketing see a boost in sales often by double digits. I’m sure you will agree that increasing sales by double digits sounds enticing. So, what can you do right now to accomplish this?...
by Julie Mullarkey | Nov 20, 2019
Last month we gave you our list of Networking Don’ts. This month, we’re giving you our top 3 tips for ‘networking do’s’ to improve your online networking. Start a group. The beauty of taking your networking contacts online is the ability to engage in...
