by Julie Mullarkey | Mar 18, 2021
Social media is not going away. 82% of people ages 30-49 and 69% of people ages 50-64 use social media daily. Your prospective clients are using some type of social media platform (Facebook, LinkedIn, Twitter, Instagram, etc.) to get news, connect with friends, and...
by Julie Mullarkey | Feb 15, 2021
Connecting social media and Account-Based Marketing (ABM) efforts is a helpful strategy when developing a B2B marketing program for your business. When it comes to business-to-business social media marketing, remaining active and showcasing your company’s character...
by Julie Mullarkey | Jan 22, 2021
A business’s success may rely on how quickly sales team members are fully trained and ready to do their job. Even the most experienced salesperson will have some learning curve or acclimation period when he/she joins a new organization. Many businesses hire new sales...
by Julie Mullarkey | Dec 27, 2020
It’s time to wrap it up—this year, that is. Let’s do some year-end planning! While you may be deep in the weeds trying to get budgets approved for the upcoming year or tying up loose ends for clients, I’m going to urgently challenge you to take ONE HOUR out for...
by Julie Mullarkey | Dec 22, 2020
You’ve no doubt, heard the phrase, “A dream without a plan is just a dream.” To a business or organization, engaging with audiences and achieving goals without a healthy marketing plan is simply that, a dream. Let’s take a look at the steps you can take right now to...
