by Julie Mullarkey | Aug 16, 2024
As the digital landscape evolves, the way financial advisors reach and interact with their clients is transforming. Social media, once considered a tool for personal networking, has become a critical component of modern business strategy, particularly for financial...
by Julie Mullarkey | Mar 13, 2023
Most financial advisors seek new and innovative ways to grow their businesses. These social media tips should be part of that process. Today, advisors are becoming more aware of the power of social media as billions of people use various platforms to connect and get...
by Julie Mullarkey | Feb 7, 2023
Social media is now essential to every aspect of business, including branding, new client acquisition, and client retention. Using social media for recruiting is the same, although many are rarely encouraged or trained in this area. When building a team or recruiting...
by Julie Mullarkey | Feb 10, 2022
LinkedIn is indisputably one of the largest business-related social networking sites on the Internet — more than 800 million members from 200+ countries and territories gather here to find opportunities, discover talented candidates, inspire others, and lead through...
by Julie Mullarkey | Mar 18, 2021
Social media is not going away. 82% of people ages 30-49 and 69% of people ages 50-64 use social media daily. Your prospective clients are using some type of social media platform (Facebook, LinkedIn, Twitter, Instagram, etc.) to get news, connect with friends, and...
by Julie Mullarkey | Feb 15, 2021
Connecting social media and Account-Based Marketing (ABM) efforts is a helpful strategy when developing a B2B marketing program for your business. When it comes to business-to-business social media marketing, remaining active and showcasing your company’s character...