by Julie Mullarkey | Aug 16, 2023
In an age where consumers are inundated with advertisements, storytelling is emerging as a potent tool to connect with audiences. Gone are the days of generic advertising. Today’s brands embrace the ancient art of storytelling, infusing their messages with...
by Julie Mullarkey | Jul 13, 2023
If you’re a financial advisor who wants to turbocharge your PR and marketing but are operating on a minuscule budget, you might wonder, “Can I effectively promote my services without breaking the bank?” The good news is, yes, you can! You can still...
by Julie Mullarkey | Nov 15, 2022
We live in a world where many have their phones attached at the thumb. So, not surprisingly, digital marketing has exploded in popularity. At the same time, traditional offline marketing strategies still have relevance for financial services professionals....
by Julie Mullarkey | Oct 11, 2022
Up until now, marketing strategies haven’t been your core focus. Instead, you have most likely yielded positive results through your experience, expertise, and vast skill set. Yet, you’re limiting your growth potential by neglecting to foster marketing strategies for...
by Julie Mullarkey | Jul 20, 2022
You want to promote your financial firm, but your efforts aren’t giving you the results you’re hoping for. Consistency and branding will help you achieve your desired results when creating a financial advisor marketing plan. Here’s what you need to know. Your...
by Julie Mullarkey | Mar 9, 2022
To succeed in today’s digital world, financial advisors need a marketing strategy that enables them to meet with prospects on the various sites and platforms they utilize. Consumer video consumption continues to increase, and as it does, marketing videos are becoming...
